Author Archives: Eric Larse

About Eric Larse

Eric Larse is co-founder of Seattle-based Kinesis CEM, LLC, which helps clients plan and execute their customer experience strategies through the intelligent use of customer satisfaction surveys and mystery shopping, linked with training and incentive programs. Visit Kinesis at:

…ways to score a 10 on your mystery shop report!

TOP TEN WAYS TO SCORE A 10 ON YOUR MYSTERY SHOP REPORT! 1. Read the shop guidelines (First on every editor’s list) 2. Be familiar with the questions in the audit form before you do the shop. 3. Care about … Continue reading

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